We're an ad-tech company, serving the global market for audio advertising with software-as-a-service solutions for revenue optimisation, planning and scheduling across both traditional broadcast and digital.
Our customers are major audio publishers, broadcasters, agencies and their clients.
Our Story
adserve plc was founded to drive greater efficiencies in the global audio advertising market.
Established through the acquisition of two leading UK adtech software companies, GES Ltd and BroadNet Ltd, adserve plc provide revenue planning, scheduling and optimisation services to more than 90% of the UK radio market, and with a growing international footprint. Now with an experienced team, a significant customer base and proven technology, adserve plc is pedalling really quickly to meet the growing demands of the £23bn market for audio advertising services. |
Our Vision
The media sector is in the process of profound change.
The way we consume content is changing from broadcast to digital, and consumers - we - are demanding content on our terms. We want to choose not only the content we want to listen to, but where, when and how we want to consume this. The content producers - radio stations, podcasters, TV networks and others - are looking to monetize their content, yet yesterday's advertising models aren't well equipped for today's consumer. While newer entrants can embrace digital and programmatic models from the outset, the established broadcasters need to offer advertising solutions that will work for both traditional and digital media. To meet this challenge, adserve plc is designing the next generation of programmatic audio advertising services that will span the requirements of monetizing both traditional as well as digital audio content. |
Our Values
Our values aren't simply slogans that adorn the walls of our offices. They're the values that we live and breathe every day, our yardstick by which we measure ourselves when looking at our reflection in the company mirror.
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Our Pledge
Social responsibility should be about more than writing a cheque. That's why we're committed to Pledge 1% ensuring that we use the talents and resources at our disposal for the greater good.
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